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— OFFERINGS

Our strengths, applied to real work.

Our five areas of expertise, broken down into units of actual work. Within each area, what gets designed and how it's verified follows the same skeleton defined in Strength.

01 / 03

Build

Build

From websites to business systems to EC. We define "building" as work meant to keep running.

Website & Landing Page Production

We design and build corporate, service, recruiting and campaign sites as a static foundation meant to keep running, not just launch.

  • Information Architecture
  • Structured Semantics
  • Measurement & Insight
  • Define information architecture, URL conventions and content model first
  • Build in structured data that search engines and generative AI can interpret
  • Guarantee display speed and Core Web Vitals at the design stage
  • Design a content supply chain the operator can actually update

Business Systems & Internal Tools

We visualize how the work actually happens on the ground, then build automation and an operations ledger around it.

  • Information Architecture
  • Governance & Monitoring
  • Reliability & Security
  • Visualize requirements (workflow diagrams, data flow)
  • Build with logs and evidence as a default assumption
  • Design permissions and audit posture
  • Produce handover documentation for ongoing operation

EC Site Build & Operation

We put physical goods, subscriptions and cross-border sales onto a foundation built for ongoing operation, designing catalog structure, payments, shipping and security together.

  • Information Architecture
  • Measurement & Insight
  • Reliability & Security
  • Information design for catalog structure and search
  • Visualize the payment, shipping and inventory workflow
  • Design a measurement and improvement loop
  • Security, backups and vulnerability response

02 / 03

Operate

Operate

Servers, maintenance, governance and monitoring. We define "not stopping," down to an operations ledger for detection and response.

AWS Operations, Vulnerability Response & Backup Design

Beyond AWS design and build, we design monitoring, logging, backups, vulnerability response and first-line incident handling as ongoing operations.

  • Governance & Monitoring
  • Reliability & Security
  • Multi-AZ / multi-region architecture
  • IAM, security group and WAF operating conventions
  • Regular vulnerability scanning and patching
  • Backup and recovery plans with defined RTO / RPO
  • Separate playbooks for normal operation and incidents

Maintenance & Operations

A monthly retainer that keeps the four conditions — update, evaluate, improve, protect — running continuously. Everything from domains to servers to code to failure monitoring, under one contract.

  • Measurement & Insight
  • Governance & Monitoring
  • Review the monthly improvement list (response log)
  • Verify the effect of each measure with numbers
  • Keep logging and evidence retention running continuously
  • Quarterly structural review

WordPress Static-ification

We keep your WordPress admin, design and URLs exactly as they are, and turn only the public-facing side into static HTML. It cuts off the attack surface while improving load speed at the same time.

  • Reliability & Security
  • Governance & Monitoring
  • Remove the PHP runtime and DB connection from the public side
  • The WordPress admin and editing workflow stay unchanged
  • Diagnose scope (plugins, forms, etc.) upfront before starting
  • Combine automatic updates (existing defense) with static-ification (new defense)

03 / 03

Optimize

Optimize

Information-structure optimization, reporting, social media. We build the mechanisms that get you found, used and evaluated.

Information-Structure Optimization for Search & Generative AI

We design a structure that gets cited not just by search engines, but by ChatGPT, Claude, Perplexity and other generative AI — from restructuring an existing site to improving its speed.

  • Information Architecture
  • Structured Semantics
  • Break entities and topics down and map their relationships
  • Build out structured data (schema.org)
  • Monitor which URLs and mentions AI is citing
  • Compare exposure against competitors

Cross-Cutting Reporting

We roll search, AI exposure, social, traffic, technical quality and security into a single report, and turn it into something leadership can act on.

  • Measurement & Insight
  • Governance & Monitoring
  • Integrate search ranking, AI mentions, social exposure, GA4/SC, CWV and security
  • Month-over-month and competitor comparison
  • Present improvement priorities
  • Distributable as an HTML summary plus a detailed PDF

Social Media Operation & Content Design

We break down what each channel is for and design a routine where measurement and improvement actually keep happening — from account setup to posting and controversy detection.

  • Information Architecture
  • Measurement & Insight
  • Define per-channel purpose and KPIs
  • Templatize content formats
  • Monitor competitor and industry mention volume
  • Detection rules for controversies and misinformation

— Next step

See how we work.

Diagnose → Design → Implement → Operate. Every area follows the same four-step model, so quality doesn't drift when the person in charge changes. Inputs, deliverables and verification are made explicit at each stage, to keep handoffs transparent.

  • 01 Step 1-2: Diagnosis and design (2–4 weeks / 4–8 weeks)
  • 02 Step 3: Implementation (4–12 weeks, depending on scope)
  • 03 Step 4: Operation (monthly retainer, ongoing support)

Timelines vary with project scope and existing assets